A guide to incorporating ugc into your digital marketing strategy

Posted by Paul on Oct 13, 2020 3:18:00 PM

You probably knew already that user generated content could be valuable to your CPG brand. But did you realize how valuable?

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Topics: User-generated content, CheckoutSmart blog

There are many variations of passages of Lorem Ipsum available but the majority have suffered alteration in some form by injected humour or randomised words which don't look even slightly believable.

- Viola Webster

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You are going to use a passage of Lorem Ipsum, you need to be sure

Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage, and going through the cites of the word in classical literature.

Discovered the undoubtable source. Lorem Ipsum comes from sections 1.10.32 and 1.10.33 of "de Finibus Bonorum et Malorum" (The Extremes of Good and Evil) by Cicero, written in 45 BC. This book is a treatise on the theory of ethics, very popular during the Renaissance. The first line of Lorem Ipsum, "Lorem ipsum dolor sit amet..", comes from a line in section 1.10.32 the standard chunk of Lorem Ipsum used since the 1500s is reproduced below for those interested.

Sections 1.10.32 and 1.10.33 from "de Finibus Bonorum et Malorum" by Cicero are also reproduced in their exact original form, accompanied by English versions from the 1914 translation by H. Rackham.

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Rachel K

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”The product is very good in taste and it tastes like really fresh”

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Jacob Mason

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”This real juice is very amazing and vert tasty”

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